Introduction to Emotion vs. Re

Getting Your House Ready to Sell

When conversing with real estate agents, you will often find that when they talk to you about buying real estate, they will refer to your purchase as a "home." Yet if you are selling property, they will often refer to it as a "house." There is a reason for this. Buying real estate is often an emotional decision, but when selling real estate you need to remove emotion from the equation.

You need to think of your house as a marketable commodity. Property. Real estate. Your goal is to get others to see it as their potential home, not yours. If you do not consciously make this decision, you can inadvertently create a situation where it takes longer to sell your property.

The first step in getting your home ready to sell is to "de-personalize" it.

De-Personalizing the House

 

Introduction - Emotion vs. Reason

Contact Information

Photo of Heather Stanton Real Estate
Heather Stanton
Starate Associates/WEGO Properties
188 West Campground Rd.
Atlanta 30319
Direct: 678-578-5982
678-300-2787
Fax: 404-393-9921